Protecting Your Brand for the Long Term
As a business owner, it can be easy to forget that trademarks don’t last forever. In the UK, a trademark registration is valid for 10 years from the date of registration. After this, you need to renew your trademark to maintain your exclusive rights. Trademark renewals are essential to ensure that your intellectual property remains protected and that no one else can claim ownership of your brand.
At The Trademark Helpline, we guide you through the trademark renewal process to ensure your brand stays protected without interruption.
What is a Trademark Renewal?
A trademark renewal is a legal process that extends the protection of your registered trademark for another 10 years. If you are using the trademark then it is essential to renew your trademark on time to avoid losing your exclusive rights to the mark. The renewal process is straightforward, but it’s important to get it right to avoid missing the deadline and to protect your brand for the future.
When you renew your trademark, you’re confirming that you still use the mark in commerce and that you intend to continue using it for the goods and services it covers. The UK Intellectual Property Office (UKIPO) will require proof of continued use if there’s any dispute over the renewal.
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What is a Trademark Renewal?
A trademark renewal is a legal process that extends the protection of your registered trademark for another 10 years. If you are using the trademark then it is essential to renew your trademark on time to avoid losing your exclusive rights to the mark. The renewal process is straightforward, but it’s important to get it right to avoid missing the deadline and to protect your brand for the future.
When you renew your trademark, you’re confirming that you still use the mark in commerce and that you intend to continue using it for the goods and services it covers. The UK Intellectual Property Office (UKIPO) will require proof of continued use if there’s any dispute over the renewal.
When Should You Renew Your Trademark?
Trademark renewals in the UK are due 10 years after the date of registration. To avoid any disruption to your brand protection, you should start the renewal process a few months in advance of the expiration date. The UKIPO allows you to renew your trademark up to 6 months before it expires and up to 6 months after the expiration date, but any renewal after the expiration will incur a late fee.
It’s crucial to stay on top of your trademark’s renewal date to avoid missing it. A lapse in trademark protection could open the door for competitors to use a similar mark or claim ownership of it.
Why Is Trademark Renewal Important?
- Maintain Your Exclusive Rights – If you don’t renew your trademark, your exclusive rights to the mark will expire. This means others could potentially register your trademark or a confusingly similar one.
- Protect Your Brand – A trademark renewal ensures that your business name, logo, slogan, or other branding elements are legally protected and can’t be used by others without your permission.
- Global Expansion – If you’re planning to expand your business internationally, a renewed trademark gives you a stronger foundation for applying in other countries. Many countries require a registered and active trademark in your home country before applying for international protection.
- Avoid Complications – If you forget to renew your trademark, it could complicate your business operations, potentially leading to rebranding costs, legal disputes, or loss of reputation.
Our Trademark Renewal Service
At The Trademark Helpline, we make trademark renewals easy and stress-free. Our experts will guide you through the entire process, from sending reminders of upcoming renewal dates to filing all necessary documentation with the UKIPO. We also offer the Trademark Alert Service, which ensures you’ll never miss a renewal deadline.
We recommend renewing your trademark early as this will
- Ensure we have time to advise on any possible changes that are needed.
- Some trademark scams have been known to target people with renewal pending, renewing quickly will usually remove you from their target list.
We recommend using the renewal as an opportunity to carry out a brand audit to ensure that the current trademark is still fully relevant to your business.
Our team can then assist you in reviewing your trademark’s continued relevance, ensuring that you’re still using it effectively for the products or services listed in your application.
If you wish to change the ownership of your trademark or expand your trademark’s protection to cover additional goods or services, we can prepare a trademark application and can arrange international trademark applications if you plan to expand overseas. However, simply removing goods or services can be done as part of the trademark renewal process.
When Should You Renew Your Trademark?
You should begin the renewal process ideally 6 months before the expiry of your trademark registration.
As a client of The Trademark Helpline our team will send you timely reminders so, we have up to date contact information for you, you will never miss a deadline.
If you haven’t already set up our Free Trademark Alert Service, it’s not too late! Get in touch today and we’ll make sure your brand remains protected for another 10 years.
How We Can Help
Our Trademark Renewal Service includes:
- Early reminders to ensure you never miss a renewal deadline.
- Full support throughout the renewal process, including assistance with filing paperwork.
- Expert advice on whether it’s time to update your trademark’s goods or services, change ownership, or expand your brand’s protection.
Next Steps
Don’t wait until the last minute to renew your trademark. Let us help you keep your brand protected and secure for the future.
Contact us today to get started with your trademark renewal, and ensure that your intellectual property remains safeguarded for another 10 years.
Ready to renew your trademark?
Contact us today to start your trademark renewal process and maintain your exclusive rights.
What our customers think
I cannot recommend The Trademark Helpline highly enough. From the very beginning, the process of registering my trademark with them was smooth and stress-free. Their expertise and communication were excellent – they kept me informed every step of the way and were always happy to answer any questions I had. A special thanks to Alex for his fantastic work in securing my trademark. His professionalism and attention to detail were truly impressive. Thanks to The Trademark Helpline, I now have the peace of mind that my brand is protected. I wouldn’t hesitate to recommend them to anyone needing assistance with trademarks. Best wishes, Isabel
“Thank you so much to everyone at The Trademark Helpline, you have all been terrific! I have received a very thorough and professional service and Richard even assisted me with the design and branding of my company, he really went the extra mile. So thank you all very, very much!”
“The service levels of The Trademark Helpline have massively exceeded my expectations. I have been very impressed and I would have no hesitation in recommending The Trademark Helpline.”
“The Trademark Helpline provided us with a thorough and professional service when we registered our trademark. Shortly afterwards they notified us of a potential infringement on our mark via the monitoring service. The speed and professionalism with which Ric successfully resolved the issue on our behalf was impressive and this work was dealt with promptly at a very affordable cost!
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